ABIMAQ and ForMóbile renew partnership for the 2018 edition

Agreement aims at strengthening even more the machinery industry presence in the event

Abimaq (Brazilian Machinery Builders’ Association), through its Sectorial Chamber of Machines and Equipment for Wood (CSMEM) has renewed its traditional partnership with ForMóbile (International Fair of Suppliers of the Wood and Furniture Industry), which will take place on July 10-13, 2018, at a new location: São Paulo Expo Exhibitions Convention Center.

“The renewal of this agreement makes ForMóbile focus even more technological attractions and innovations in the fair through the industry. Abimaq’s institutional strength gives its consent and reinforces to the machinery segment the importance and synergy that ForMóbile has as an event”, says Liliane Bortoluci, director of Informa Exhibitions, the fair organizer.

René Lampe, CSMEM president, mentions the importance of ForMóbile for the sector of machines and equipment for wood. To him, the participation of companies and business owners in fairs is becoming more important as a door to the generation of new businesses. “We consider the importance level of this agreement as relevant since in addition to obtain advantages to our associates, it also provides the opportunity of be part of a leading fair, always keeping up with the industry development, gathering buyers from Brazil and abroad who seek technological innovations, working as a driving force to our industry”, says Lampe.

The Chamber president further highlights ForMóbile relevance to the sector. “ForMóbile has been performing in recent years a very important role in exhibiting new products and equipment with technological innovations. By using sophisticated managerial tools, modern communication models and proper infrastructure, the fair is a great opportunity for exhibiting companies to present their portfolios and for buyers to find products that meet their needs”, he concludes.

About Informa Exhibitions 

Informa Exhibitions believes that events are platforms of knowledge and relationship, which help boost the Brazilian economy. The company is a subsidiary of the Informa Group, the largest organizer of events, conferences and training in the world, with open capital and traded on the London Stock Exchange. Among the events held by Informa Exhibitions in Brazil are: Agrishow, Fispal technology, Fispal Food Service, ForMóbile, FutureCom, ABF Franchising Expo, SerigrafiaSign and Feimec, on a total of 24 sectoral fairs.

Informa Exhibitions has offices in São Paulo (Main Office) and Curitiba, with approximately 200 professionals.  Over the last four years, the company invested about BRL 400,000,000 in Brazil in acquisitions of events and brands, which took the strategic decision to change the name of the company in Brazil from BTS Informa to Informa Exhibitions. For more information, visit the site:  www.informaexhibitions.com.br.


ForMóbile 2018 International Trade Show for the Furniture and Wood Industries

July, 10 - 13, 2018

New Pavilion: São Paulo ExpoInformations – www.feiraformobile.com.br